Artistic rendering โ Event may differ
St. Jacobs Sparkles Holiday Shopping Event
Holiday shopping event with thousands of twinkling lights
About
Experience the magic of St. Jacobs Sparkles, an annual holiday shopping event that transforms the village into a winter wonderland. Thousands of twinkling lights illuminate the streets as visitors explore unique shops and eateries. Enjoy extended evening hours, festive entertainment including live carollers and horse-drawn trolley rides, and opportunities to visit with Santa Claus. It's the perfect destination for a memorable holiday experience.
Our Take
Family Friendly
Best For
Holiday shopping and festive family outings
Vibe
Festive, charming, cozy
Energy Level
Moderate
Budget
$$
Photo Friendly
Weather Sensitivity
Moderate
Special Events & Promotions
- Extended evening shopping hours
- Free horse and trolley rides
- Visits with Santa Claus
- Live caroller performances
- Burn barrels with the Fire Department
Always check the official website for the most current information.
We've done our best to keep details up-to-date, but event schedules, prices, and policies can change. For the latest updates, please visit the official website or contact the organizers directly.
Location
Event Details
Pricing
$$
Duration
Multiple days
Ages
All ages
Neighborhood
Village of St. Jacobs
Timed Entry
No
Featured Performers
- Waterloo County Carollers
Organizer
St. Jacobs Village Business Improvement Area (BIA)
Practical Information
Pet Policy
Dog-friendly shops available
Food & Drink
Eateries available, festive food and warm beverages from local vendors
Quick Actions
Tips & Advice
- Arrive early on Fridays and Saturdays to enjoy the extended evening hours and experience the full festive atmosphere, including the burn barrels and carollers.
- Check the specific times for the horse and trolley rides and Santa visits, as they vary by day, to plan your visit accordingly.
- Wear comfortable shoes as you'll be exploring the village and its many shops, and dress in layers to enjoy the evening festivities.
- Take advantage of the 'Shop into the Evening' hours to enjoy a more relaxed shopping experience and see the village lights sparkle.
- Consider visiting on a Thursday for a potentially less crowded experience while still enjoying the carollers and extended shopping hours.
Frequently Asked Questions
What are the specific dates and times for St. Jacobs Sparkles?
The event runs on two sets of dates: November 13-16 and November 20-23. Shopping hours extend into the evening on Thursdays until 8pm, and Fridays and Saturdays until 9pm.
Are there any special activities for children?
Yes, children can enjoy visiting with Santa Claus on Saturdays and Sundays from 1pm to 4pm, and free horse and trolley rides are available on Fridays, Saturdays, and Sundays.
Is there live entertainment during the event?
Absolutely! The Waterloo County Carollers perform on Thursdays, Fridays, and Sundays, and you can enjoy the warmth of burn barrels with the St. Jacobs Fire Department on Friday evenings.
Can I bring my dog to the shops?
The Village of St. Jacobs is dog-friendly, and many of the individual shops welcome dogs, so you can bring your furry friends along for your shopping trip.
Where can I find specific business hours or make restaurant reservations?
For individual business hours or restaurant reservations, it's best to contact each business directly. A directory of village shops is available on their website.
