Seguin Holiday Stroll
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Artistic rendering โ€“ Event may differ

Seguin Holiday Stroll

Multi-day holiday celebration with parade, market, and fun run

About

Seguin transforms into a winter wonderland with its annual Holiday Stroll, a series of festive events kicking off the season. Highlights include a dazzling Lighted Holiday Parade, a delightful Sip 'n Stroll featuring a dozen varieties of hot chocolate, and a family-focused North Pole Stroll with Santa visits and children's activities. The celebration extends to the Yulefest, a vibrant arts and crafts show, and the Jingle Bell Run 5K.

Our Take

Family Friendly

๐ŸŽ„ ๐ŸŽ„ ๐ŸŽ„ ๐ŸŽ„ ๐ŸŽ„ (5/5)

Best For

Families, shoppers, runners

Vibe

Festive, community-oriented, cheerful

Energy Level

Moderate

Budget

$

Photo Friendly

๐Ÿ“ท ๐Ÿ“ท ๐Ÿ“ท ๐Ÿ“ท ๐Ÿ“ท (4/5)

Weather Sensitivity

Moderate

Special Events & Promotions

  • Parade entries can be submitted online
  • Chocolatiers can contact the Downtown Business Alliance
  • Late registrants for the 5K are not guaranteed a t-shirt
  • Vendor applications available for North Pole Stroll and Yulefest

Tags

holiday marketfamily friendlySanta visitsfestive foodholiday shoppingcommunity celebrationtrain ridesChristmas marketmulled winehot chocolate

Always check the official website for the most current information.

We've done our best to keep details up-to-date, but event schedules, prices, and policies can change. For the latest updates, please visit the official website or contact the organizers directly.

Location

205 N River Street
Seguin, TX
78155

Event Details

Pricing

$

Duration

Multiple days

Ages

All ages

Neighborhood

Downtown Seguin

Timed Entry

No

Featured Performers

  • Seguin High School Star Steppers

Organizer

City of Seguin

Practical Information

Pet Policy

Pet-friendly (leashed dogs welcome for Jingle Bell Run)

Food & Drink

Hot chocolate tasting, food vendors, festive food available

Quick Actions

Tips & Advice

  • Arrive early for the Lighted Holiday Parade to secure a good viewing spot along Austin Street, as it's a popular event.
  • Bring a reusable mug for the Sip 'n Stroll to enjoy the various hot chocolate flavors and be more eco-friendly.
  • Check the Jingle Bell Run registration deadlines to avoid late fees and ensure you receive a t-shirt.
  • The North Pole Stroll is ideal for families; plan to spend a few hours to enjoy all the children's activities.
  • Yulefest vendors often sell out of popular handmade items, so consider visiting earlier in the day for the best selection.

Frequently Asked Questions

What are the main events during the Seguin Holiday Stroll?

The Holiday Stroll includes a Lighted Holiday Parade, Sip 'n Stroll, Jingle Bell Run 5K, North Pole Stroll, and Yulefest.

Is the Jingle Bell Run 5K suitable for everyone?

Yes, the race is open to athletes of all levels, including walkers, joggers, and runners. Strollers and leashed dogs are also welcome.

Where can I find unique holiday gifts?

The Yulefest features over 70 vendor booths with handmade items, gifts, and decorations, making it a great place for holiday shopping.

Are there activities for children?

Absolutely! The North Pole Stroll offers pictures with Santa, cookie decorating, and letters to Santa, along with other nonprofit-hosted activities.

What is the Sip 'n Stroll event?

From 6:00 pm to 9:00 pm, you can stroll through downtown Seguin, tasting over a dozen varieties of homemade hot chocolate while businesses stay open late for shopping.

Nearby Places (10 total)

Contributors & Updates

Last Updated: Oct 23, 2025
Original Submitter: Sep 17, 2025 The ChristmasLocal.com editorial team

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