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Midland Hot Cocoa Crawl
Midland, MI
Sample unique hot cocoa recipes and vote for your favorite
About
Warm up after the Midland Santa Holiday Parade at the delightful Cocoa Crawl! This free event invites all ages to sample unique hot cocoa creations from participating downtown businesses. Cast your vote for the best cocoa and help a local business win the coveted Golden Mug Trophy. It's the perfect opportunity to enjoy festive flavors and start your holiday wish list.
Our Take
Family Friendly
Best For
Families and friends looking for a festive, warm-up activity
Vibe
Cozy, festive, community-oriented
Energy Level
Low
Budget
Free
Photo Friendly
High
Weather Sensitivity
Medium
Always check the official website for the most current information.
We've done our best to keep details up-to-date, but event schedules, prices, and policies can change. For the latest updates, please visit the official website or contact the organizers directly.
Location
Event Details
Pricing
Free event
Duration
2 hours
Ages
All ages
Schedule
Happens after the Midland Santa Holiday Parade
Organizer
Midland Downtown Business Association
Practical Information
Pet Policy
Service animals welcome
Food & Drink
Participating retailers and restaurants offer hot cocoa samples and lunch options
Quick Actions
Tips & Advice
- Arrive early to the Santa Parade to secure a good viewing spot, as the Cocoa Crawl begins immediately afterward.
- Bring a reusable mug if you're particularly enthusiastic about sampling, though most vendors will provide cups.
- Check the list of participating businesses beforehand to plan your cocoa tasting route and maximize your experience.
- Wear comfortable shoes as you'll be walking between various downtown locations to sample the cocoa.
- Consider bringing cash for any small purchases or additional drinks you might want from the participating shops and restaurants.
Frequently Asked Questions
What is the Midland Hot Cocoa Crawl?
It's a free event where you can sample unique hot cocoa recipes from participating businesses in Downtown Midland and vote for your favorite.
Is there a cost to participate in the Cocoa Crawl?
No, the Cocoa Crawl is a free event, though you may choose to purchase additional items from participating businesses.
When does the Cocoa Crawl take place?
The event occurs on November 22, 2025, from 12:00 PM to 2:00 PM, immediately following the Midland Santa Holiday Parade.
Can I bring my children?
Yes, the event is for all ages and is a great family-friendly activity.
How do I vote for my favorite cocoa?
Information on how to vote will be provided by participating businesses during the event; look for voting instructions and ballots.